The times, they surely are a changin' and Union Wine Company is a great example of that. What do I mean? Well, it's time for wine bottles (and perhaps even wine boxes) to step aside as they've had a good run, and it's time to relax our pinkies and grip onto a can of wine.
Yes that's right, Union Wine has marketed their Pinot Gris and Pinot Noir in a can! It's still too early to say whether it'll sell or not but it sure is a clever idea. They most certainly are breaking the typical snobby wine cliches and quite honestly, I'll have to thank them because there may be a chance my boyfriend will have a wine with me instead of a beer.
A new demographic may very well get involved in the wine game. Now, cheers to that!
Clearly, I'm diggin' this idea. A little ratchet of a concept for some, but hey, I'm into it! Plus, it's practical for summer days tanning outback and for long cottage and camping afternoons. Genius idea!